Sea Salt & Seltzer

A complete marketing team. Organized around strategy, not tactics.

Most agencies sell capabilities. We sell outcomes.

01 · The foundation

Strategy & Messaging

Every engagement starts here. We build the foundation that every other piece of marketing is built on: clear positioning, sharp messaging, measurable goals.

  • Marketing strategy & roadmap
  • Brand positioning & competitive analysis
  • Customer journey & persona mapping
  • Messaging pillars (StoryBrand framework)
  • Performance frameworks & KPIs
02 · The expression

Website & Brand Identity

Once your strategy is in place, we bring your brand to life. Your digital presence should reflect the quality of what you offer. And convert visitors into qualified leads.

  • Brand identity & logo design
  • Website strategy, design, and development
  • SEO (and AEO / GEO)
  • Photography & videography
  • Ongoing website optimization
03 · The engine

Thought Leadership & Ongoing Growth

Marketing isn’t a launch. It’s an engine. We keep momentum building with content, campaigns, and presence that compound into qualified pipeline.

  • Content strategy & creation
  • Thought leadership (blogs, articles, whitepapers)
  • Email marketing & automation
  • Social media strategy & management
  • Paid media & demand generation
  • Media relations & PR
  • Executive communications
  • Events (in-person & virtual)
  • Analytics & performance reporting

Need just one of these? We are your fractional solution.

Most clients hire us as their complete marketing team. But if you need just one capability — a brand identity, a website refresh, or a content engine — let’s talk.

Book a discovery call
Sea Salt & Seltzer’s founder reviewing client content on her phone, sitting in a coral patio chair on a patterned tile floor.