Emma brings extensive B2B and benefits industry expertise from her tenure at bswift, which was later acquired by Aetna. Her deep experience in the benefits technology space and time at Fortune 100 Aetna, combined with her passion for strategic marketing, enables her to develop compelling narratives that truly resonate with business audiences. A specialist in storytelling, branding, and thought leadership, Emma excels at helping companies cut through the noise with meaningful content that captures attention and drives engagement. Her approach focuses on creating authentic marketing strategies that deliver sustainable growth and measurable results. Emma's entrepreneurial spirit led her to launch three eco-friendly dry cleaning stores, giving her firsthand insight into the challenges business owners face. This experience deepened her commitment to her mission to help companies navigate marketing "landmines and smoke and mirrors" toward strategies that create genuine connections with their audiences.

Victoria is a seasoned, data-driven marketing, communications and business development leader with nearly 30 years' experience driving success across a myriad of industries including aviation, healthcare, software, automotive, travel, insurance, outdoor recreation, business consulting and real estate. Known for her strategic mindset and creativity, she has mastered the art of branding and product positioning, helping B2B, B2C & D2C companies elevate their market presence and increase sales. With a specialty of building robust go-to-market strategic plans, Victoria thrives on turning challenges into opportunities and is committed to crafting compelling narratives that resonate with audiences. From Fortune 100 companies to iconic lifestyle brands, she has made an impact by way of partnership building and a clear communication approach. When she is not strategizing, you can find Victoria exploring new hiking trails, playing competitive volleyball, and volunteering. Volunteering has been a passion for decades, currently serving as a business mentor for the Innovation Program at Regis University, a member of the Advisory Board for the PKD Foundation and a member of the Advisory Board for the University of Colorado Women in Leadership program. Victoria believes that great marketing is all about connection – whether it’s with customers, colleagues or the community.

With more than 20 years of dedicated communications experience in editorial and marketing, Kelley’s impressive career includes roles as Editor-in-Chief of national publications, Editorial Director of a marketing firm serving Fortune 500 companies, and Content Director for a company honored as a Forbes Best Place to Work. In that time, she’s earned more than two dozen journalism and marketing awards, gained more than 2 billion digital media impressions, and had her work featured in Forbes, Time, and Thrive Global–all featuring her signature content style of inclusion, empathy, and sharp storytelling. Kelley's expertise spans writing and editing, communications, marketing, and project management. Her strategic acumen and meticulous attention to detail have consistently delivered results, connecting effectively with diverse audiences across multiple channels and significantly boosting readership and revenue. Kelley is equally obsessed with words personally as she is professionally; she spends her free time reading, writing, becoming trilingual (English, Spanish, and French), and besting all who dare to oppose her in Scrabble.

Lisa is a dedicated designer specializing in strategic visual communications for nonprofits, advocacy groups, educational institutions, and healthcare organizations. With a passion for making a difference through design, Lisa excels in helping organizations stand out, build awareness, inspire action, and raise crucial funds. With a genuine love for her work evident in every project she undertakes, Lisa is committed to creating visually compelling solutions that strike a chord with audiences. Whether it's enhancing brand visibility, launching impactful campaigns, or promoting specific programs and services, Lisa's designs are crafted to drive meaningful engagement and foster lasting connections.

Maddie is a digital marketing strategist with extensive brand development and social media expertise, including experience at global sportswear leader Adidas where she served as a graphic designer. Her unique blend of creative design skills and strategic marketing acumen helps brands create compelling digital experiences that drive measurable results. Throughout her career, she has helped clients in the wellness, beauty, and interior design industries develop strategic, results-driven marketing campaigns. Based in Charleston, SC, Maddie combines her strategic mindset with creative execution to help brands thrive in the digital landscape.

Bijan is a creative web developer and designer specializing in helping small businesses establish compelling online presences with clarity, confidence, and distinctive style. With her strong background in design and communication, she crafts strategic brand identities, custom websites, polished social media content, and marketing materials that combine aesthetic appeal with functional purpose. Her unique approach blends storytelling with clean visuals, always grounded in what makes each client unique. Bijan is passionate about helping brands discover their authentic voice and express it through intentional, elevated design that resonates with their target audience. From initial logo concepts to final website launches—and from Instagram posts to email campaigns—she brings a calm, collaborative energy that transforms the creative process into an enjoyable experience. When not designing for clients, Bijan can be found curating an ever-growing font collection, diving deep into creative inspiration boards on Pinterest, or catching up on professional wrestling storylines with a large mug of coffee in hand.

Jamia is your dedicated AI workflow and marketing systems automation specialist, bringing a wealth of experience in digital media strategy and program analysis to the table. With a passion for helping businesses significantly boost conversions and efficiency, Jamia combines technical expertise with a personable approach. Jamia understands the challenges organizations face firsthand: from overwhelming manual tasks to disconnected systems that hinder growth and profitability. Her mission is to guide businesses in streamlining workflows and automating marketing systems, empowering them to work smarter, not harder. Jamia believes in transforming the way businesses operate, allowing them to focus on strategic initiatives while their systems run smoothly in the background. By enhancing data accuracy and improving customer experiences, she helps businesses gain a competitive edge and scale their operations effectively.

Kristin is a strategic brand, content, and communications professional who creates best-in-class solutions for clients across industries. Her diverse experience spans hospitality, third-party logistics/transportation, health and fitness, and zero waste retail, serving both B2C and B2B companies. With a talent for connecting dots and transforming complexity into clear, actionable steps, Kristin excels at building strong brand strategies, crafting customer-centric experiences, developing compelling content, and collaborating with creatives to produce meaningful impact. Her natural curiosity and passion for learning drive her success in fast-paced, dynamic environments. When she's not developing powerful brand narratives, Kristin enjoys practicing yoga, watching sports, and exploring new destinations through travel.

Melissa is a strategic event marketing professional who brings extensive experience in sales, project management, and event planning to every initiative. With a Bachelor of Commerce from the University of Toronto, she combines strong analytical skills with a natural talent for creating memorable experiences that drive business results. Known for her meticulous attention to detail and data-driven approach, Melissa excels at transforming complex projects into seamlessly executed events. Her expertise in organizing both intimate gatherings and large-scale productions has helped brands create meaningful connections with their audiences while achieving measurable ROI. Melissa's passion for efficiency and organization extends beyond event logistics to every aspect of her work, where she leverages data analytics to uncover actionable insights and build strong collaborative relationships. When she's not orchestrating successful events, you can find her exploring Toronto's wellness scene through hot pilates and yoga, or satisfying her adventurous spirit by traveling the world and immersing herself in diverse cultures.

Meet Mariah, our energetic Social Media Coordinator who has embarked on her professional marketing journey straight out of college. With a passion for creativity and a deep understanding of consumer behavior, Mariah brings a fresh perspective to our team. Beyond her academic achievements and four years playing Division II golf, Mariah is committed to continuous learning and staying abreast of industry trends. She’s already hit the ground running helping us manage social media channels and building organic growth and community engagement.